It has become essential to stay home during this COVID-19 period. But as a business owner, are there steps you can take to remain in business even from home?
The answer is a big YES. And that is what I outline in this article; 5 things you can do from home to stay in business during this COVID-19 stay home period.
1. Create a database of customers
If you already have a database of all your customers, that’s great. But if not, it’s not too late. Create a database of your customers’ emails and/or phone numbers. You can create an email list or a WhatsApp or SMS broadcast list.
2. Start communicating with them
It is safer and better to use the word “communicating” instead of “marketing”. But essentially, they’re both the same in this context. Talk to your list of customers. Share valuable content with them. Valuable content is helpful or entertaining. Valuable content is not salesy. Give value. This is important because out of sight is out of mind. You don’t want to be out of the mind of your customers. Therefore, you must stay in sight by constantly communicating value to them.
3. Sell. Let them know you’re taking orders
As much as you mustn’t be salesy, you still have to find ways to let your customers know that you’re still in business. Let them know you’re still collecting orders. Give discounts if you can. Let them know that knockdown doesn’t mean lockup to you. Let them know you’re still in business.
4. Partner with a delivery company to fulfill your orders
Orders will begin to come in, especially when you do it right. At this point, you must partner with a delivery company to handle your business logistics. As directed by the government, logistics and delivery companies can operate even during the lockdown. Consider partnering with SVL Delivery Services for reliable, safe and prompt delivery services every time. Click here to see the great services offered.
When you begin to make sales from home following these steps, always rinse and repeat the process to keep making more.
There you have it; 5 things to do to stay in business during this COVID-19 stay home period.
Lockdown isn’t lockup. You should be open for business, and let your customers also know that you are.